7 Best MacBook Air M4 Deals This Black Friday 2025

Black Friday 2025 brings exciting opportunities for anyone looking to grab Apple’s latest MacBook Air M4 at incredible prices. This year’s deals are truly exceptional, with discounts reaching up to $250 off on various configurations.

The M4 MacBook Air represents Apple’s most significant laptop update, combining the powerful M4 chip with stunning design and the new Sky Blue color option.

Whether you need a portable powerhouse for work, creative projects, or everyday tasks, these Black Friday deals make premium computing more accessible than ever.

Key Takeaways:

• Performance Upgrade: The M4 chip delivers up to 2x faster performance compared to the M1 model, with a 10-core CPU and up to 10-core GPU. This makes multitasking smoother and creative work faster than ever before.
• Memory Matters: All 2025 models now include 16GB of unified memory as standard, a significant upgrade from previous generations. This ensures your MacBook Air handles demanding applications without slowing down.
• Black Friday Savings: Current deals offer the 13-inch M4 MacBook Air starting at $749 (originally $999), representing a massive $250 discount. The 15-inch model starts at $949, down from its regular price.
• Battery Life Excellence: Expect up to 18 hours of battery life on a single charge, making this laptop perfect for all-day work sessions, long flights, or weekend trips without hunting for power outlets.
• Apple Intelligence Ready: Built for Apple’s new AI features, the M4 MacBook Air supports advanced machine learning tasks and intelligent features that adapt to your workflow and preferences.
• Color Options: Choose from four stunning finishes including the exclusive Sky Blue, which joins Midnight, Starlight, and Silver to match your personal style and professional needs.

MacBook Air 13-inch M4 in Midnight (256GB)

The 13-inch MacBook Air in Midnight represents the best value proposition this Black Friday. Priced at just $749, this configuration saves you $250 from the regular price.

The Midnight color features a sleek, professional appearance that looks stunning in any setting. This model includes the M4 chip with a 10-core CPU and 8-core GPU, providing excellent performance for everyday tasks and demanding applications alike.

The 256GB storage works perfectly for users who rely on cloud services or external drives. You get 16GB of unified memory, which handles multiple browser tabs, productivity apps, and creative software simultaneously.

The 13.6-inch Liquid Retina display delivers vibrant colors and sharp text, making everything from document editing to photo viewing a pleasure. Battery life reaches up to 18 hours, meaning you can work all day without charging.

Pros:

• Incredible Black Friday price at $749
• Stylish Midnight color with premium finish
• Excellent performance for everyday computing
• 16GB RAM handles multitasking effortlessly
• Outstanding 18-hour battery life
• Lightweight at just 2.7 pounds

Cons:

• 256GB storage might feel limited for large media libraries
• Midnight finish shows fingerprints more easily
• Only 8-core GPU compared to higher configurations

MacBook Air 15-inch M4 in Midnight (256GB)

The 15-inch MacBook Air M4 brings a larger canvas for creative work and entertainment. At $949 during Black Friday, this model offers tremendous value for anyone needing more screen space.

The 15.3-inch Liquid Retina display provides 2880×1864 resolution, giving you plenty of room for side-by-side windows, detailed photo editing, or immersive video watching.

This configuration includes the upgraded M4 chip with a 10-core CPU and 10-core GPU, making it more powerful than the 13-inch base model.

The additional GPU cores significantly improve performance in graphics-intensive tasks like video editing, 3D rendering, and gaming. Despite the larger screen, Apple maintains impressive portability, keeping the weight reasonable for frequent travelers.

The Midnight finish adds sophistication and style. You still get 16GB of unified memory and 256GB storage, along with the excellent 12MP Center Stage camera for video calls. The six-speaker sound system in the 15-inch model delivers richer audio compared to the smaller version.

Pros:

• Beautiful 15.3-inch display perfect for multitasking
• More powerful 10-core GPU for creative work
• Superior six-speaker audio system
• Still remarkably thin and portable
• Great Black Friday savings at $949
• Excellent for media consumption

Cons:

• Higher price than 13-inch models
• Slightly heavier for daily commuting
• 256GB storage limits large project storage

MacBook Air 13-inch M4 in Sky Blue (256GB)

The Sky Blue MacBook Air represents Apple’s boldest color choice in years. This stunning metallic light blue finish makes a statement while maintaining professional appeal. Priced at $749 for Black Friday, you get the same fantastic specs as other 13-inch models but with eye-catching aesthetics that stand out from the crowd.

This color option proves particularly popular among creative professionals and students who want their tech to reflect their personality.

The Sky Blue finish looks especially beautiful under natural light, shifting between lighter and deeper blue tones depending on the environment. Beyond aesthetics, you get the full power of the M4 chip, 16GB memory, and that incredible 18-hour battery life.

The 13.6-inch display provides the perfect balance between portability and usability. Touch ID enables secure login and Apple Pay purchases with just a fingerprint. The keyboard offers comfortable typing with backlighting for low-light situations.

This model includes two Thunderbolt 4 ports, supporting high-speed data transfer and connecting to external displays.

Pros:

• Unique and beautiful Sky Blue color
• Same great $749 Black Friday pricing
• Powerful M4 performance
• Extremely portable at 2.7 pounds
• Apple Intelligence features included
• Thunderbolt 4 connectivity

Cons:

• New color may not appeal to everyone
• Limited to 256GB storage
• Two ports might require adapters for some users

MacBook Air 13-inch M4 in Silver (256GB)

The classic Silver MacBook Air never goes out of style. This timeless finish appeals to professionals seeking a sophisticated, understated appearance. At $749 during Black Friday, the Silver model offers the same exceptional value as other color options while providing the most traditional MacBook aesthetic.

Silver resists fingerprints better than darker finishes, keeping your laptop looking clean throughout the day. This color choice also offers better resale value if you plan to upgrade in the future. The bright finish complements the beautiful Liquid Retina display, creating a cohesive visual experience.

Performance remains identical to other 13-inch configurations, with the M4 chip delivering smooth operation across all tasks. The fanless design ensures completely silent operation, perfect for quiet environments like libraries, meetings, or recording studios.

This model handles everything from web browsing and document editing to photo editing and light video work with ease.

Pros:

• Timeless Silver finish with broad appeal
• Excellent Black Friday value at $749
• Resists fingerprints effectively
• Silent fanless operation
• Great for professional environments
• Strong resale value retention

Cons:

• Less distinctive than newer colors
• 256GB storage remains limiting
• Some prefer bolder color choices

MacBook Air 13-inch M4 in Midnight (512GB)

Stepping up to 512GB storage makes a significant difference for users with larger file libraries. Priced at $949 for Black Friday, this Midnight configuration doubles your storage space, accommodating extensive photo libraries, video projects, or software development environments.

The additional storage eliminates constant file management and provides breathing room for future needs.

This model maintains the stunning Midnight finish that many users prefer. The darker color creates a professional, premium appearance perfect for business settings. Beyond storage, you get the same powerful M4 chip with 10-core CPU and 8-core GPU, along with 16GB of unified memory.

The 512GB capacity particularly benefits creative professionals working with high-resolution photos or 4K video footage. Software developers appreciate the extra space for multiple development environments and tools. The faster internal SSD ensures quick file access and application launches.

Pros:

• Double the storage at 512GB
• Stylish Midnight color
• Better suited for media professionals
• Still offers Black Friday savings
• Eliminates storage anxiety
• Fast SSD performance

Cons:

• Higher price point at $949
• Midnight shows fingerprints
• Still only 8-core GPU

MacBook Air 13-inch M4 in Sky Blue (512GB)

Combining the gorgeous Sky Blue finish with 512GB storage creates the ideal package for users who want both style and substance. At $949, this configuration offers enough storage for serious work while maintaining that distinctive appearance. The metallic blue finish catches attention in coffee shops, classrooms, and offices alike.

This model represents the sweet spot for many buyers. You get adequate storage for large projects, the latest M4 performance, and a color that expresses personality. The 512GB capacity means you can store your entire music library, thousands of photos, and multiple video projects without worry.

The Sky Blue color maintains its appeal over time, unlike trend-based colors that might feel dated. It works equally well in creative studios and corporate boardrooms. The 12MP Center Stage camera automatically keeps you centered during video calls, perfect for remote work and virtual meetings.

Pros:

• Stunning Sky Blue aesthetic
• Ample 512GB storage space
• Excellent for creative professionals
• Balanced price-to-feature ratio
• Center Stage camera technology
• Distinctive appearance

Cons:

• Premium pricing at $949
• Color preference varies by user
• 8-core GPU limits heavy graphics work

MacBook Air 15-inch M4 in Sky Blue (256GB)

The 15-inch MacBook Air in Sky Blue delivers maximum visual impact with both size and color.

Priced at $949 for Black Friday, this model provides the large display many users crave while maintaining Apple’s commitment to portability. The Sky Blue finish looks even more impressive on the larger chassis, creating a stunning statement piece.

The 15.3-inch display transforms your computing experience. Video editors gain more timeline visibility. Spreadsheet users see more data at once. Designers work with greater detail and precision. The larger screen also makes entertainment more enjoyable, whether streaming movies or browsing photos.

This configuration includes the more powerful 10-core GPU, providing better graphics performance than 13-inch base models. Combined with 16GB of memory and the M4 chip, you get smooth performance in demanding applications. The larger body also houses a superior speaker system, delivering richer, fuller sound.

Pros:

• Large 15.3-inch display for productivity
• Beautiful Sky Blue finish
• More powerful 10-core GPU
• Enhanced speaker system
• Great Black Friday deal
• Impressive portability for size

Cons:

• Limited to 256GB storage
• Higher cost than 13-inch models
• Larger footprint for backpacks

Understanding the M4 Chip Performance

The M4 chip represents Apple’s latest breakthrough in processor technology. Built on advanced architecture, it delivers exceptional performance while maintaining incredible energy efficiency.

The 10-core CPU splits into 4 performance cores and 6 efficiency cores, automatically balancing speed and battery life based on your tasks.

Graphics performance receives a major boost with the 8-core or 10-core GPU options. These handle everything from basic interface animations to complex 3D rendering. The 16-core Neural Engine powers Apple Intelligence features, enabling advanced machine learning capabilities that improve your daily workflow.

Compared to the M3 generation, the M4 offers faster clock speeds and improved memory bandwidth. Real-world performance shows noticeable improvements in application launches, multitasking, and creative workflows. The hardware-accelerated ray tracing support enhances gaming and 3D visualization.

Memory and Storage Considerations

Apple’s decision to make 16GB the standard memory configuration marks a significant improvement. This doubled memory capacity ensures smooth operation even with dozens of browser tabs, multiple applications, and background processes running simultaneously. The unified memory architecture allows CPU and GPU to share resources efficiently.

Storage choices depend heavily on your use case. The 256GB option works well for users who primarily work with documents and stream media.

Creative professionals, developers, and gamers should seriously consider the 512GB configurations to avoid constant storage management. Cloud storage services like iCloud can supplement local storage effectively.

Remember that MacBook Air storage cannot be upgraded after purchase. Choose your capacity carefully based on current and future needs. Consider what files you must keep locally versus what can live in the cloud.

Display Quality and Features

Both 13.6-inch and 15.3-inch displays use Liquid Retina technology, delivering stunning visual quality. The screen supports the P3 wide color gamut, showing more colors than standard displays. This matters for photo editing, video work, and simply enjoying vibrant content.

True Tone technology automatically adjusts color temperature based on ambient lighting, reducing eye strain during long work sessions. The 500 nits brightness ensures good visibility even in bright environments. The display also features anti-reflective coating to minimize glare.

Resolution reaches 2560×1664 on the 13-inch and 2880×1864 on the 15-inch. Text appears crisp and sharp at typical viewing distances. The larger 15-inch display provides 60% more screen real estate, significantly improving multitasking capabilities.

Battery Life and Charging

Apple claims up to 18 hours of battery life for video playback on the MacBook Air M4. Real-world usage varies based on tasks, but most users easily achieve full-day battery life with typical work activities. The M4 chip’s efficiency makes this possible despite the thin chassis.

Charging uses MagSafe 3 technology, which magnetically attaches to the laptop. This prevents accidental damage if someone trips over your charging cable. You can also charge via the Thunderbolt 4 ports using standard USB-C chargers, providing flexibility when traveling.

Fast charging support means you can reach 50% charge in just 30 minutes with the appropriate power adapter. The included power adapter varies by configuration, with some models receiving the 35W dual USB-C version and others getting the more powerful 70W adapter.

Connectivity and Ports

Each MacBook Air M4 includes two Thunderbolt 4 ports supporting data transfer speeds up to 40Gbps. These versatile ports handle charging, data transfer, and video output to external displays. You can connect up to two external displays when the laptop lid is closed.

The MagSafe 3 port dedicated to charging frees up Thunderbolt ports for other uses. The 3.5mm headphone jack supports high-impedance headphones for audiophiles. WiFi 6E provides fast wireless connectivity, while Bluetooth 5.3 connects to wireless accessories.

Some users find two ports limiting and invest in USB-C hubs for additional connectivity. Consider your peripheral needs when evaluating whether additional adapters are necessary for your workflow.

Which MacBook Air M4 Should You Choose?

Your ideal MacBook Air M4 depends on specific needs and preferences. The 13-inch models offer maximum portability, perfect for students and frequent travelers. Choose the 256GB version if you work primarily in the cloud or with documents. Opt for 512GB if you store media files or develop software locally.

The 15-inch options suit users who prioritize screen space over ultimate portability. Video editors, designers, and spreadsheet power users benefit from the additional real estate. The stronger GPU also helps with graphics-intensive work.

Color choice comes down to personal preference. Sky Blue makes a bold statement while remaining professional. Midnight looks sophisticated but shows fingerprints. Silver offers timeless appeal and better resale value. Starlight provides a warm, elegant alternative to silver.

Why These Black Friday Deals Matter

Black Friday 2025 brings unprecedented savings on MacBook Air M4 models. The $250 discount on many configurations represents the best pricing we’ve seen since launch. These deals make Apple’s premium laptops accessible to more buyers while delivering exceptional value.

Timing your purchase during Black Friday makes financial sense. You get the latest technology at reduced prices, and these savings often exceed Apple’s typical student or education discounts. The combination of new M4 performance and significant savings creates a perfect buying opportunity.

Remember that Apple products typically hold their value well. Buying at a discount means even better return on investment when you eventually upgrade. The current deals also allow you to potentially upgrade to a higher storage configuration for the same price you’d normally pay for the base model.

Frequently Asked Questions

Is the MacBook Air M4 worth buying in 2025?

Absolutely. The MacBook Air M4 represents Apple’s best value laptop, combining powerful performance with excellent portability. The 16GB standard memory ensures longevity, and the M4 chip provides ample power for years to come. Black Friday deals make it an even smarter purchase.

How much better is the M4 chip compared to M3?

The M4 chip offers faster clock speeds, improved neural engine performance, and better graphics capabilities. Real-world performance shows 15-20% improvement in most tasks, with even larger gains in graphics-intensive applications. The efficiency improvements also contribute to slightly better battery life.

Should I choose 256GB or 512GB storage?

Choose 256GB if you primarily use cloud storage and work with documents, emails, and web applications. Select 512GB if you store photos, videos, music locally, or work with large files. Consider your current storage usage and add 30% for future growth.

Does the MacBook Air M4 support external monitors?

Yes, the MacBook Air M4 supports up to two external displays when the laptop lid is closed, or one external display with the laptop open. Thunderbolt 4 ports provide video output supporting 6K resolution at 60Hz on Apple displays or 4K on standard monitors.

What is the difference between 13-inch and 15-inch models?

The 15-inch model features a larger display with more screen space, a six-speaker audio system instead of four speakers, and typically includes the more powerful 10-core GPU configuration. The 13-inch model prioritizes portability while maintaining excellent performance.

Will Black Friday 2025 have better deals than Cyber Monday?

Black Friday typically offers the best MacBook deals, though some retailers extend identical pricing through Cyber Monday. Current Amazon deals at $749 for 13-inch models and $949 for 15-inch variants represent excellent value unlikely to improve significantly.